Aurum Poultry

Aurum Poultry Co. started as Golden Poultry, supplying high-end game and poultry to Australia’s top food stores and hatted restaurants. As they grew, they needed a brand that truly reflected their quality, ethics, and discerning audience.

We led them through a complete transformation, from renaming and refining their brand strategy to crafting an identity that highlights their exceptional, ethically sourced produce. Every element was designed to reinforce their commitment to sustainability and premium quality.

But a great brand is more than just aesthetics, it’s about execution. From packaging and a website rebuild to a tailored online marketing campaign and editorial strategy, we ensured Aurum Poultry Co. didn’t just stand out. It resonated.

Today, they continue to grow, earning the trust of food lovers and professionals alike, proving that premium produce and a strong brand go hand in hand.