Tilly’s Guilt Free Frozen Dessert
Ice cream is hard to resist but this one is something special. From the first scoop, we knew it needed names as fun as the flavours: Chewy Gooey Choc Brownie, Silky Salt Caramel, and Salted Coconut & Mango Ripple.
Tilliy’s frozen desserts are Aussie-made, guilt-free, and packed with pure indulgence—without a trace of artificial ingredients. The brand strikes the perfect balance between playfulness and clarity, proving that being healthy doesn’t mean being boring.
We brought Tilliy’s joyful energy to life across packaging, digital, and marketing materials. A soft pastel palette enhances the light, feel-good nature of the brand, while the messaging invites consumers to enjoy every mouthful, guilt-free.
With a deep understanding of FMCG packaging and point-of-sale, we love turning great products into brands that stand out, connect, and leave a lasting impression.
Sector
Food & Drink
Delivererables
Competitor Analysis
Brand Identity
Packaging
Art Direction
Print Collateral
Marketing